Digitization Challenge

November 18, 2016

Read The Full Prompt

Choose a company that provides an interesting example of how digital transformation has created opportunities or challenges for business and operating models. A business model defines how a business differentiates itself by creating and capturing value. An operating model defines how that business delivers on that promise. Describe how the organization is using digital technology to develop its business model and operating model, and describe and justify what additional steps you think the organization should consider implementing. Your example can describe a positive (e.g., a success story or best practice) or negative experience (e.g., a business failure).

Note: The post for this assignment should be 600–800 words, and must conclude with a word count such as “(778 words).” Posts should not exceed 800 words.

Submitted (926)

A Hospital’s $1.2 billion Digital Transformation
OER
Last modified on November 18, 2016 at 3:39 pm
"this is not an IT implementation, this is a business transformation"
Playboy: The Naked Truth
Michelle Henry
Posted on November 18, 2016 at 3:08 am
*gasp* yep, I'm talking about porn... bear with me while I bare all about the industry we like to pretend doesn't exist.
Tired of looking for a free parking space? FastPark tells you where to find it
Gonzalo
Last modified on November 18, 2016 at 3:34 pm
FastPark's sensorial network enables drivers to find free parking spaces using a mobile app, while helping smart cities monitor and manage parking
Cocoon: Home security made simple
A Concerned Futurist
Last modified on November 18, 2016 at 5:24 pm
Making your home as safe and snug as a bug in a rug
When Epic Digitization is Not So Epic
mrp
Posted on November 18, 2016 at 4:48 pm
Epic was on the digitization forefront when it was founded in 1979 and has become a billion dollar business as a result. But now that electronic medical records are the norm, can Epic continue to rely on its large market [...]
GS Bank: Goldman Sachs’ Online Retail Banking Business
Yao
Posted on November 18, 2016 at 4:18 pm
Goldman Sachs entering into online retail banking industry and potentially disrupting how people save and borrow money
Selling cars in 10 minutes: Disrupting used cars
Donald Duck
Posted on November 15, 2016 at 3:16 pm
Selling a car is painful and it has been for a while. German Auto1 attempts to fix a part of this process but what would the perfect experience look like?
The Art Market Shuns Digitalization, But Can It Survive?
DG
Last modified on November 21, 2016 at 7:56 am
Is Digitization A Challenge or an Opportunity For The Art Market? Only Time Will Tell
Future of Clothing = Renting?
PSC
Posted on November 18, 2016 at 4:51 pm
Founded by two graduates of Harvard Business School, Rent the Runway (“RTR”) is an e-commerce business which is trying to transform the way in which women (particularly millennials) consume fashion. Specifically, the company is using technology to move towards a [...]
Emirates: Data and the Future of Air Travel
Adam Giansiracusa
Posted on November 16, 2016 at 7:02 pm
Dubai-based Emirates has been and will need to continue bringing together advanced data and analytics capabilities to build a new, high-quality passenger experience for customers.
In the name of transparency: TransferWise says “Bye Bye Banks”
CordeliaShackleton
Posted on November 18, 2016 at 5:29 pm
Banks hide a lot. Especially their fees to transfer money overseas. Now there's a clever new way, with nothing to hide. Digitalization has enabled online (non clandestine fee) money transfer service TransferWise.
Keeping “The Happiest Place on Earth” Happy
Magpie
Posted on November 18, 2016 at 4:32 pm
Will Disney's Parks and Resorts have a "great, big, beautiful tomorrow?"
How Talk Space has been revolutionizing the mental health industry
Gustavo
Posted on November 17, 2016 at 6:48 pm
Talk Space has been changing the Mental Health industry via digital transformation, allowing patients to connect with licensed therapists in a cheaper and more convenient way
Sweat – and Record
MW
Last modified on November 20, 2016 at 8:36 pm
Under Armour is innovating the t-shirt and elevating work outs through data analytics
EA: The Next Generation for Video Games
Robert
Last modified on November 16, 2016 at 8:16 pm
EA is facing several changes driven by digital (mobile, augmented reality, digital delivery of games).
IoT – Internet of Trash?!
Ameg
Last modified on November 18, 2016 at 12:40 pm
The City of Brotherly Love introduces the IoT to Trash and it may just be a match made in heaven…
Cerner and the Digitization of U.S. Healthcare Data
Rudi Gassner
Posted on November 18, 2016 at 2:12 pm
Imagine never having to fill out a form at a doctor’s office or showing up to an unfamiliar emergency room with the ER staff knowing your full medical history. This could be the new reality after universal adoption of electronic [...]
4 transformations in digital advertising that EVERY marketer should know. You Won’t Believe Number 3!
stg2018
Posted on November 18, 2016 at 4:45 pm
The rise and fall of Yahoo perfectly illustrates four key shifts in advertising digitalization over the past decade.
FitBit: Say You Want a (New Year’s) Resolution
Shane G
Posted on November 18, 2016 at 4:56 pm
Are wearables the IoT version of the Master Cleanse? Or can they really stick? It is still early days but whether you actually kept your New Year's Resolution won't be a determining factor. Ask your CEO instead.
Catalyzing Brilliant Talent in a Digitized World
Rebecca S.
Posted on November 18, 2016 at 4:56 pm
A look at how Catalant is revolutionizing the talent management space by digitizing the role of a traditional consulting firm.
AMAZON IS BUILDING BRICK AND MORTAR BOOKSTORES. SERIOUSLY.
spencer.christensen
Posted on November 18, 2016 at 5:51 pm
Brick-and-mortar bookstores are among the first casualties on the path that led Amazon from Jeff Bezos’ garage to the US$380b+ company it is today. Many have been convinced that the operating leverage Amazon enjoys have doomed traditional brick-and-mortar retail to [...]
Good Guys Protecting the Internet, From Pornhub To The Pentagon
Brittany Yoon
Last modified on August 7, 2020 at 12:06 pm
Cybersecurity should be on everyone's mind in this day and age, but it's very difficult to implement. Bug bounty programs mobilize the good guys of the internet to help companies protect themselves before the bad guys can hurt them. HackerOne [...]
AbbVie: Improving Life in a Digital World (734 Words)
SarahYUUUUUUUU!!
Last modified on November 18, 2016 at 5:24 pm
What will digital success in the pharmaceutical industry look like 10 years from now? What are the right initiatives to capture the digital opportunity? How well will a giant pharmaceutical company implement changes in the digital landscape? One Chicago pharmaceutical [...]
Are Smart Stadiums the Future of Live Sports?
MC2018
Last modified on November 17, 2016 at 6:40 pm
Technological advances in sports broadcasting and home entertainment systems have enhanced the at home viewing experience to the point where many fans think it’s better than actually being at the game. A few stadiums in the US have decided to [...]
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