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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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Submissions

Copart – The Monopoly You’ve Never Heard Of

Posted on November 2, 2022 by James Scott

“Think of [Copart] like the local sewer system. We’re a utility. Nothing can get rid of us – nothing. … We are like the septic tanks of the sewer system. You can’t have the system without us.” – Willis Johnson, Founder of Copart

Win-win, creating a win-win from downstream to upstream in retail

Posted on November 2, 2022 by Gigi Yang

Win-win inc. is a big data service provider in the retail sector that connects the end distribution channels with the upstream FMCG brands. Its product offerings include the sales and distribution dashboard, precision promotion system, supply chain optimization solutions, etc.

Vivino – or how i tricked my friends into thinking I’m a sommelier

Posted on November 2, 2022 by Laura

“THE NETFLIX OF WINE.”
Vivino is disrupting a dusty industry on its mission to democratize wine. Founded by non-wine people. Valued at $800bn. But how?

ClassPass: Fitness Everywhere, for Everyone

Posted on November 1, 2022 by Amy Eginton

Worldwide access to thousands of top-rated gyms, fitness studios, salons and spas

ProtonMail, Apple, and the Battle to Build a “Privacy Ecosystem”

Posted on November 1, 2022 by Anon

ProtonMail argues that hefty App Store commissions undermine Apple’s stated commitment to user privacy and reduce consumer choice on the platform.

Convenience at Your Fingertips: Rappi – Colombia & Latam’s One-Stop Shop

Posted on November 1, 2022 by Isabella Giraldo

A unicorn capitalizing on convenience changed the game in Colombia and continues to grow as it enters new markets across Latam

Duolingo: Platform to Learn a New Language

Posted on November 1, 2022 by Isha Khambra

Duolingo is an EdTech platform that leverages gamification thereby helping millions of people learn language in a fun and easy way.

The value creation triangle, what Coursera brings to learners

Posted on November 1, 2022 by Lina E

Coursera now educates 113+million learners globally. How did the platform connect learners, educators, and institutions?

Peloton’s Shift to Multidimensional Brand at the Right Timing

Posted on October 31, 2022 by Jiwon Woo

COVID 19 has reduced the number of physical experiences people engage in, and in some cases this shift the virtual version potentially is more valued than the physical. Peloton is an exemplary multidimensional brand that ultimately married physical and virtual to improve people’s experience of a product and service.

Platform Scalability & Sustainability at Venmo

Posted on October 31, 2022 by Elizabeth M.

Venmo is the person-to-person money transfer app of choice for Millennials in the U.S. due to its scalability and marketing in the 2010’s, but it’s sustainability is under threat with new entrants and Gen-Z coming of age.

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