Digitization Challenge

November 18, 2016

Read The Full Prompt

Choose a company that provides an interesting example of how digital transformation has created opportunities or challenges for business and operating models. A business model defines how a business differentiates itself by creating and capturing value. An operating model defines how that business delivers on that promise. Describe how the organization is using digital technology to develop its business model and operating model, and describe and justify what additional steps you think the organization should consider implementing. Your example can describe a positive (e.g., a success story or best practice) or negative experience (e.g., a business failure).

Note: The post for this assignment should be 600–800 words, and must conclude with a word count such as “(778 words).” Posts should not exceed 800 words.

Submitted (926)

Table-Top Kiosks: The Future of Restaurant Point of Sale Systems
John
Last modified on November 18, 2016 at 6:08 am
Have you ever fell victim to horrible customer service at a restaurant? Olive Garden would argue these opportunities have come and gone. After incorporating a new table-top kiosk, this restaurant has provided customers with the ability to order and pay [...]
PAYTM and India’s Cash Driven Economy: Opportunity for Online Payments
SustainabilityEnthusiast
Posted on November 18, 2016 at 5:40 pm
The immense opportunity for online payments in the world's fastest growing major economy
Bean Counters in Space: How Orbital Insights Sees the World
Dan
Last modified on November 18, 2016 at 1:16 am
Orbital Insights is applying machine learning to a vast amount of satellite imagery to help hedge funds and governments quantify the world.
CHOPCHOP – Smart Cooking Backed by Artificial Intelligence
JJCW
Last modified on November 18, 2016 at 12:14 am
The story of my startup aimed at disrupting the $2bn cooking assistance and $10bn connected kitchen markets.
Power of Digital Payments and Mobile Platform
SupplyChainGuru
Posted on November 18, 2016 at 12:12 am
Off Grid Electric is utilizing pay-as-you-go energy model to reshape the economic landscape of one of the most underserved populations in the world.
Emirates Airlines: A Quest for Service Quality
abcd
Posted on November 17, 2016 at 6:58 pm
Believe it or not, the internet is one of the factors to blame for the poor service quality in the airline industry, but Emirates is trying to use other aspects of the digital transformation to deliver superior customer experience.
Robotic surgery: revolution or gimmick?
Ahmad AlGhamdi
Posted on November 18, 2016 at 5:22 pm
Robotic technology has been used in surgeries for the last 15 years, is it sustainable?
Online-to-Offline (O2O) and the Future of e-Commerce
Sarah_Yu
Posted on November 18, 2016 at 5:54 pm
Imagine a day in your life: You started the day off reading some in-app news before you got off bed, you liked an article on trends in pet grooming business, it reminds you of your dirty corgi that needs a shower. You booked an [...]
Tractors & Technology: John Deere’s Self-Driving Tractors
pmcmann
Posted on November 18, 2016 at 2:03 pm
Autonomous technology and enhanced data integration are changing the way agricultural equipment manufacturers are addressing farmers needs.
Walmart’s Acquisition Strategy to Stay Competitive
GS
Posted on November 17, 2016 at 7:05 pm
Walmart has lagged e-commerce competitors such as Amazon. With the acquisition of Jet.com, Walmart hopes to leverage Jet.com's e-commerce and digital expertise to remain competitive.
Topps Baseball Cards: A 25-Year Digital Rollercoaster
Brian Locklear
Posted on November 17, 2016 at 4:12 pm
Baseball cards seemed like an obvious casualty of the digital revolution. But 20 years later, Topps is leveraging digital technology to revive the iconic American pastime.
Canyon Bikes – delivering outstanding value by cutting out the middle men
ArcherKP
Posted on November 17, 2016 at 6:55 pm
Canyon Bikes are one of the leading direct-to-consumer bike brands - through the use of digital technologies they are able to cut out the downstream segment of the supply chain and deliver excellent bikes to consumers at a much lower [...]
e-Finding Your Valentine
kimber
Posted on November 17, 2016 at 4:22 pm
In a world where digitization is increasingly pervasive, should you trust a technology-driven platform for something as important as finding your soulmate?
Fujifilm: Surviving the digital revolution in photography through diversification into cosmetics
Hide Fujii
Posted on November 17, 2016 at 10:35 pm
"Kodak acted like a stereotypical change-resistant Japanese firm, while Fujifilm acted like a flexible American one." -The Economist [1]
Efficient Roadways: How the Masspike is speeding up your commute
jcbedi
Posted on November 17, 2016 at 2:51 pm
Since the construction of the first Turnpike, the United States highway system has evolved due to the needs of the people and military, with many of these improvements supported by taxes rather than tolls. Due to the aging highway system [...]
Digitization at Walmart
Manu
Posted on November 18, 2016 at 4:37 pm
Can you think of any company or industry that hasn't been transformed - for better or for worse - by digitization? Let's see how Walmart has managed...
Fighting the counterfeit drugs market, one text at a time
Akyaa
Last modified on November 18, 2016 at 2:50 pm
Sproxil is leveraging existing mobile phone technology in developing countries to empower customers to fight against the counterfeit drug market.
A Better(ment) Way to Invest?
AlexShirley
Posted on November 18, 2016 at 5:05 pm
Betterment is reshaping the wealth management industry. Are robo-advisors just a new fad, or here to stay?
Can Aaptiv Digitalize the Boutique Fitness Experience?
AT
Posted on November 18, 2016 at 5:59 pm
Digital is taking the world by storm, transforming everything in its path. While apps like Classpass and Fitmob are already disrupting aspects of the boutique fitness studio operating model, a new app, Aaptiv, is looking to eliminate the studio itself [...]
Wayfair: Way Far Ahead in Digital Transformation?
Caroline McDowell
Posted on November 18, 2016 at 5:15 pm
How e-commerce furniture giant Wayfair.com is using digital transformation to built a competitive moat within the furniture and housewares industry.
Big Data Can Cure Cancer
Anton
Last modified on November 18, 2016 at 5:00 pm
The potential of Health IT is enormous, yet it isn't technology that is holding it back, it is people.
McDigital or McDoomed?
Anisa
Posted on November 18, 2016 at 12:07 am
When it comes to food, customers want more customization and more variety and we want it faster than ever before. Faced with declining sales and industry headwinds, can McDonalds use data and digital innovation to drive customer value?
Florida Power & Light: Making a Smart (Meter) Bet on the Power Grid of the Future
mariaw
Posted on November 18, 2016 at 3:46 pm
For a long time, our power grid didn’t look that much different from the one envisioned by Thomas Edison over 100 years ago. But that’s rapidly changing thanks to digitization, leaving utilities like FPL looking to find their place in [...]
Go Home Handelsbanken, You’re Obsolete
Emma
Posted on November 18, 2016 at 3:41 pm
Gertrude Stein famously said that ‘rose is a rose is a rose’, but when it comes to FICO, is it true that a 720 is a 720 is a 720? A new crop of alternative lenders is saying ‘no’.
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