With the rise of AI-driven personal assistants like Siri and Alexa, chatbots are becoming increasingly ubiquitous, and the market value of chatbots is expected to reach $1.23 billion by 2025. What are the causes and implications of this chatbot boom, and what will it mean for the future of business? Carrie Epstein and Amy Sinensky of Viacom look for chatbot applications beyond customer service and personal assistants and find a novel way for their company to implement this technology that answers data questions in real-time and enhances the company’s existing domain expertise.