FOVE is a Japanese HMD and software developer that has developer a potentially game-chaging eye-tracking technology.
STRIVR delivers immersive performance training using VR and is changing the way athletes train themselves.
Facebook entered the early stage of virtual reality market in 2014 by acquiring Oculus VR at $2 billions. Thanks to the rise of 5G in late 2010’s to early 2020’s, VR will evolve beyond the gaming market. There will […]
How does a hardware incumbent avoid going the way of Nokia as VR takes over?
IDEO, a pioneer in design thinking, employs ethnographic research as an essential part of its new product, service, and experience design process. Ethnographic research has many benefits, but it's not without its challenges. How will using VR help the firm overcome some of these obstacles inherent in this type of research?
NVIDIA is well-positioned to benefit from the early modularization we see in the AR and VR industry. Think “NVIDIA inside.”
Penrose Studios wants to be known as the Pixar of VR animated content. It has a good start, but will it capitalize on its first mover advantage?
MEL Science has integrated VR with the chem lab – but can they become the VR platform for education?
Bricks and Goggles is a Dutch software firm that specializes in converting construction designs (e.g. 3D CAD files) into Virtual Reality files that can be run on VR headsets (like Oculus and Google Cardboard).
NextVR is delivering live sports and entertainment into your home in VR!