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Digital Innovation and Transformation

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MBA Student Perspectives

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Data

Netflix: Reinventing Hollywood with Data

Posted on April 1, 2017 by NP

A tech company is upending traditional Hollywood with big data.

Julep: Going After Big Beauty With Crowdsourced Products

Posted on March 21, 2017 by CPerlman

Julep is taping into the social nature of the beauty market to crowdsource new product design so consumers have the products they want to buy in a much faster timeline than traditional big beauty brands.

Tay: Crowdsourcing a PR Nightmare

Posted on March 18, 2017 by So Many Cranberries

“We are deeply sorry for the unintended offensive and hurtful tweets from Tay, which do not represent who we are or what we stand for, nor how we designed Tay.” [1]

TayTweets with Trolls: Microsoft Research’s Painful Lesson in Conversation Crowdsourcing

Posted on March 17, 2017 by Micah

In March 2016, Microsoft launched Tay, a Twitter bot that could learn from its conversations with others. The experiment quickly unraveled.

Crowdsourcing AI at Drift: Does Analyzing Crowdsourced Information Actually Make Bots Smarter?

Posted on March 12, 2017 by Ellen DaSilva

The proliferation of chatbots over the last two years has made life easier for some people. But are these bots really learning from their crowdsourced data inputs to make the outcome better for all users?

“Most of the smartest people work for somebody else…” Kaggle in the new world of data science

Posted on February 28, 2017 by Bansi

Kaggle’s online data science platform is every software company’s critical new tool

Wayfair.com, a platform for furniture shopping

Posted on February 26, 2017 by Yi Xie

How does an platform eCommerce company compete in the age of Amazon? Offer more to the supply side.

Netflix: Attracting Both Subscribers and Content Providers to the Party.

Posted on February 26, 2017 by HBSstudent11

This post discusses Netflix’s reliance on network effects, and risks and benefits of their current model to attract users and content owners to their platform.

Beat Cancer with Enlitic: A Winner in Medical Diagnostics

Posted on February 2, 2017 by AC

AI has become ubiquitous in our daily lives, influencing online search results to personal styling recommendations. Are we ready to let computers read our X-rays?

Will Data be the Oil of the 22nd Century?

Posted on February 2, 2017 by Bansi

The commodification of healthcare data and its resulting losers

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