Machine Learning

November 30, 2022

Read The Full Prompt

Many companies deploy machine learning or other aspects of deep learning. Amazon uses AI to anticipate when an ad has value. Google uses natural language processing to automate Translate. For this assignment, please choose a company that uses AI in a creative way to drive value creation, value capture, or innovate in its operating model.

You may focus on use of AI as a service, or you may focus on the use of AI as an enhancement of some part of a service or business. In other words, please describe how the organization deploys AI as a free-standing service around which it develops a business, or as a complement and improvement of its business process.

Describe the current challenges and opportunities the company faces in this deployment. Then assess the changes the company needs to make to address these challenges or take advantages of these opportunities. In your post, please consider any organizational changes the company needs to make to achieve its aspirations. While you should devote most of the space to value creation, please make some observations about aspects of the value capture strategy.

(Once again, to make it interesting, please stay away from big data use by the big five – Amazon, Google, Facebook, Apple, and Microsoft.)

1000 words max.


Create an approximately 1000 word post to make your contribution by November 30, at 6 p.m.

Please use graphics, data, videos, and links to other sites to corroborate your points. These additional links do not count against your word limit.

Please also comment on three other posts. Comments are due by December 1 at 9 a.m. 

Please prepare a 2-3 min summary of your blog post before class.


If you have any problems with the platform, please and visit the digital platform resources page for helpful advice. or email for help.

Submitted (42)

nTopology- Generative Design & The Future of Product Development
Katelyn Sweeney
Last modified on November 30, 2022 at 5:30 pm
Engineers long saw themselves as immune to AI disintermediation-- does generative AI mean we have to rethink that assumption?
CopyAI: Applying natural language processing to content creation
Carlos Ludowieg
Posted on November 30, 2022 at 3:27 pm
Save time and improve your creativity when writing copy using NLP algorithms with CopyAI
PathAI – Can we create a better, more robust pathologist
Posted on November 25, 2022 at 1:55 pm
Can the transition to digital pathology, and associated use of AI to create a system that more accurately identifies disease than a human pathologist?
AIVA Technology – Composing Music using AI
Yifei Wu
Posted on November 29, 2022 at 9:00 pm
Is an artificial intelligence virtual artist able to compose emotional music?
Zone7: Future of AI in Football (Soccer)
Katy Triantafilo
Posted on November 30, 2022 at 3:59 pm
Injuries in high-performance teams can be very expensive for management. Zone7 seems to have the solution
Pymetrics – playing games to land your dream jobs?
Last modified on November 30, 2022 at 12:25 pm
How your dream employer evaluates you by your ability to make baloons pop. What pops faster, baloons or career dreams?
Helping Heavy Industry Soar with Falkonry AI
Julien Clayton
Last modified on November 30, 2022 at 4:30 pm
Digital innovation is creating a fourth industrial revolution. Falkonry is providing the AI as a service tools to enable this transformation.
How XAG Reimagines Agriculture with Drones
Gigi Yang
Posted on November 28, 2022 at 4:49 pm
XAG is an agricultural AI company that brings drones, robots, and autopilot into agriculture. XAG aims to build the infrastructure of agriculture that produces sufficient, diversified, and safe food for the world for the next century.
Gong: artificial intelligence for a non-artificial revenue lift
Steph Denoyer
Posted on November 30, 2022 at 5:58 pm
Gong, a "conversational intelligence" tool for revenue (sales + marketing + growth) teams, provides unprecedented analytics to business leaders with a human & data focus
Machine Learning to Improve Maternal and Child Healthcare
Aditya Mate
Posted on November 30, 2022 at 5:48 pm
Machine learning and AI capabilities can be leveraged to predict which mothers are the highest risk of dropping out of health programs. This can allow health workers to preemptively intervene and prevent such dropouts (and subsequent negative health consequences).
DeepL – Neural Networks for Translations
Kate Sinnwell
Posted on November 29, 2022 at 2:28 pm
The small company that has outdone TechGiants like Facebook, Microsoft and Google with their translation tool using AI and machine learning.
Time flies when you’re having fun! How TikTok’s algorithm gets users hooked.
Madeline Timmins
Posted on November 30, 2022 at 5:17 pm
Time flies when you're having fun! How TikTok's algorithm gets users hooked. A.I. & Creative Contents
Feifei Shen
Last modified on December 1, 2022 at 11:12 am provides all the creative tools on one platform and generates them with artificial intelligence in less than two minutes.
Salesforce AI – powered technology to connect better with your customers
Paulina Leyva
Last modified on November 30, 2022 at 6:16 pm
Einstein AI is a powerful software that can turn your customer data into powerful business insights
Customs Clearance Automated with CustomsPlus
Natasha VK
Posted on November 30, 2022 at 7:06 pm
AI can fill out forms too! Fewer mistakes, cheaper transportation costs, thanks for AI powered customs clearance processes.
Protein Origami: Can DeepMind’s AlphaFold revolutionize drug discovery?
Kate Saulenas
Last modified on November 30, 2022 at 11:28 pm
AlphaFold has cracked the code to protein folding, uncovering the shapes of all proteins known to science. How will they or a partner now use this information?
Dynamic Yield: Scaling Personalized Shopping from McDonald’s to MasterCard
Nthato Moagi
Last modified on November 30, 2022 at 5:57 pm
Dynamic Yield pioneered AI-powered personalization for brick-and-mortar outlets, and McDonald's was lovin' it! But their ideal home for value creation and capture maximization lay beyond QSRs – cue MasterCard.
Who is in that video? D-ID and the AI-powered journey into synthetic media
Last modified on November 30, 2022 at 11:57 pm
From removing personal identifiers for privacy to making you believe that is another human in the video.