Are you curious about the implications of automation and robotization on careers in various industries?
Join this session to learn about a novel research that examined approximately 16 million individual resumes across the United States to understand the implications of automation and robotization on careers in manufacturing, retail, and service industries. In this talk, our guest contributor, Pinar Yildirim—an associate professor of Marketing at The Wharton School—will discuss the findings of her research on the multipronged impact of AI and Machine Learning technologies on the US labor market, in the contexts of similarly disruptive technologies in the past, and the recent advent of Generative AI technologies that are transforming the US labor market as we speak.
Based on the takeaways of her novel research, Professor Yildirim will share additional insights on why the recent proliferation of Generative AI technologies can be different from similarly disruptive innovations in the past, how businesses are uniquely impacted by the current phase of AI and Machine Learning technologies, and what can plausibly be inferred, based on the takeaways of this research, about the implications of Generative AI technologies to labor markets outside of the US context.
Pinar Yildirim is an Associate Professor of Marketing at The Wharton School, Associate Professor by courtesy at the Penn Department of Economics, NBER Faculty Fellow, Senior Fellow at the Center for Technology and Innovation at the University of Pennsylvania Law School, and Senior Fellow at the Leonard Davis Institute at the University of Pennsylvania. Pinar’s research areas are technology, media and information economics. She focuses on applied theory and applied economics of online platforms, advertising, networks, media, and politics. Her research appeared in leading management, marketing journals including Marketing Science, Journal of Marketing Research, Management Science, and Journal of Marketing. She has received numerous grants and honors including, Marketing Science Institute Scholar, and earlier the Young Scholar, Awards, Seenu Srinivasan Young Scholar Award in Quantitative Methodology and the Erin Anderson Award for Emerging Mentor and Scholar. Her research has been covered by numerous media outlets such as CNN, Wall Street Journal, New York Times, Washington Post, NPR, Forbes, Politico, Vox, San Francisco Chronicle among others. She is on the Editorial Board of Marketing Science and Journal of Marketing Research, two leading academic journals of marketing. Pinar collaborates with a number of large and small firms for her research. She holds a PhD degree in Marketing and Business Economics and another PhD degree in Industrial Engineering, both from the University of Pittsburgh. She is teaching within the Wharton Executive Education, MBA, and undergraduate programs and is a frequent contributor to Knowledge@Wharton and Wharton Business Radio.
Disclaimer
The “Insights from the Field” initiative is a platform for guest contributors – who are industry leaders, subject-matter experts, and leading academics – to share their expert opinions and valuable perspectives on topics related to the fields of Business, Artificial Intelligence (AI), and Machine Learning (ML). Our guest contributors bring a wealth of knowledge and experiences in their respective fields, and we believe that their insights can significantly enrich our community’s understanding of the dynamic and intertwined spaces of business, technology, and society.
It’s important to note, however, that the Digital, Data, and Design (D^3) Institute does not explicitly endorse opinions expressed by our guest contributors. With this initiative, we hope to facilitate the exchange of diverse perspectives and encourage critical thinking, with an overarching goal of fostering meaningful and informed discussions on topics we consider are important to our community.
This event is open to everyone. For event inquiries or questions, reach out to us at d3ln@hbs.edu.