How Venture Capital Drives Media Coverage in Startups: A Strategic Approach for Business Leaders
Venture capital (VC) firms play a pivotal role in shaping the media landscape for startups, influencing public perception, talent acquisition, and future fundraising efforts. The paper “Investor Influence on Media Coverage: Evidence from Venture Capital-Backed Startups” by Brian K. Baik, Assistant Professor at Harvard Business School and a researcher at D^3’s Digital Value Lab, and […]