Machine Learning in Airline Loyalty Programs

Airline loyalty programs (also called Frequent Flyer Programs) have become a new source of high margin income for traditional airline companies. Meanwhile, loyalty programs also generate massive amount of data on customer behaviour as people spend and collect their points. Applying machine learning tools to understand the preferences of those frequent flyers, most of whom have strong spending power, will enable an airline loyalty program to monetize on areas beyond travel. Qantas Australia is the leader in adopting a data-centric approach to manage their loyalty business.

Planes Can’t Soar in Soaring Temperatures

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Emirates is now faced with the realities of aviation in an increasingly hotter environment. With skyrocketing temperatures in the city, Emirates must find a way to mitigate the challenges of flying in higher temperatures and adopt a comprehensive environmental sustainability plan.