SMT: winning by enhancing sports viewership & content with technology
SMT has positioned themselves as media incumbents' solution in the race to keep up with technology for sports broadcasting applications. This strategy has made SMT a winner!
Media
Wechat Public Accounts: Farewell, My Old Friends in Conventional Publishing
How WeChat public accounts are taking over conventional publications and becoming the go-to place for reading and news following in China.
A better copycat: the disappearing stories battle between Instagram and Snapchat
The ephemeral stories battle between Instagram and Snapchat teaches us a lesson where being original sometimes is not enough to make you win the game.
TikTok: A Viral App Among Teenagers
TikTok's special algorithms that allow everyone potentially to be famous and its easy-to-make videos features make it go viral among teenagers – just like its videos on the platform. And, It is still rapidly growing all around the world.
Disney is Going to Win D2C
Disney is in a great position to win the Direct to Consumer fight.
Nielsen: Big Data or Bust
Nielsen has been a market leader in the big data an analytics space for decades. Will their enormous scale and historic dominance become a threat in the digital age?
The story behind Toutiao, the $20 billion news aggregator app
Toutiao, a wildly popular news reader app in China, has recently reached a valuation of $20 billion in last round of $2 billion fundraising. Started by a former software engineer Yiming Zhang in 2012, Toutiao experienced exponential growth for the […]
NET. TV: Empowering citizen journalism through NETCJ
Widen the scope of the report in a 17,000-islands country. Cheaply.
MoviePigs = Netflix + LinkedIn for International Film
MoviePigs: a mashup of Netflix and LinkedIn for international film, will it succeed to fill the vacuum in the international film-making market?
Netflix: the rise of a new online streaming platform universe
Description: Netflix was the first media company to capture a new consumer generation, “cord-nevers” and “cord-cutters”, via a robust online streaming platform, where it connects content providers and content consumers, building value for the whole ecosystem.