P&G: Bringing CPG into the Digital Age
How P&G’s use of data is transforming the way it goes to market
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When Epic Digitization is Not So Epic
Epic was on the digitization forefront when it was founded in 1979 and has become a billion dollar business as a result. But now that electronic medical records are the norm, can Epic continue to rely on its large market share or is it time for the giant to find a new edge?
4 transformations in digital advertising that EVERY marketer should know. You Won’t Believe Number 3!
The rise and fall of Yahoo perfectly illustrates four key shifts in advertising digitalization over the past decade.
Lytx /lɪtɪks/ n. 1. a company saving lives on the road, digitally
Trucking is one of the largest occupations in the United States. And it is becoming less safe. Lytx is working to fix this. Why wait for autonomous trucks when you can save hundreds or thousands of lives today?
The geeks shall inherit the earth
In some cities in Brazil, you don’t need to carry cash. Even street peddlers accept credit cards in Sao Paulo. It comes as no surprise, then, that there is a move to digital payments and banking happening in the […]
Yellow Pages: Evolving to Survive Mass Extinction
The internet and search engines have made printed business and personal directories obsolete. How can Yellow Pages evolve to continue to create value for agents in its value chain?
Every drop counts
Dallas start-up offers a platform to unite hospital and blood centers to deliver blood to patients in need.
Transferwise: No kiosks needed
Transferwise is revolutionising the way we move money around the world. Gone are the days of FX kiosks and money unions…
CostCo: Creating Membership Value in a Digital World
Can CostCo, the cheapest, happiest company in the world, succeed in a digital future?
Water Innovation – Shedding Light on Big Underground Market
NEC, Japanese IT Company, tries to enter water market through digitization strategy, a move which could potentially innovate water network through power of IT network