Straight to the Source: Open Innovation at Buzzfeed
Buzzfeed uses social media to stay abreast of viral trends. Can they do the same with credible news?
crowdsourcing
Shooting for the Stars
A Look at How NASA is Using Open Innovation to Solve Lofty Challenges
Crowdsourcing at Amazon: Democratization of TV / Film Content
Amazon Studios recently shutdown its crowdsourcing initiatives. This article explores their approach: What went wrong? How could they have better utilized open innovation?
Everything is Awesome: Product Innovation at LEGO
LEGO has been highly successful in translating user generated ideas into commercial product lines using its LEGO Ideas platform. How should the company approach the current and future challenges of keeping its external innovators engaged and continue the product innovation momentum?
Open Innovation Startup Quirky Couldn’t Crowdsource Its Way to Success.
Quirky launched in 2009 to make the invention of consumer products more accessible. Open innovation helped usher in ideas from the masses and some would argue that crowdsourcing led to the company’s untimely demise.
Block by Block: Harnessing Open Innovation at The LEGO Group
Between 1999-2003 The LEGO Group was on a burning platform [1]. Children were abandoning traditional toys at earlier ages, turning to more sophisticated alternatives such as video games. Retailers were becoming more complex, as the phenomenon of big-box stores made […]
An Open Call for Help: Can Pfizer Find the Cure for Cancer… Outside the Walls of Pfizer?
The discovery of groundbreaking medical treatments may no longer solely rest in the hands of scientists; grassroots R&D efforts combine scientific expertise with the experiences and creativity and horsepower of the masses.
Crowdsourcing improvements to America’s security: Bug bounties and open innovation in the U.S. Department of Defense
How the DoD is using open innovation to improve America's security
Great Scott! What’s next for open innovation at LEGO?
LEGO has been using open innovation for the past 10 years to bring new playsets to market. As they strive to stay relevant while the line between toys and consumer electronics starts to blur, how will they revamp their strategy and consequently product development process to accommodate?
Does the CIA want your geopolitical input? Yes, it actually does!
Intelligence agencies are considering open innovation to better predict geopolitical trends and to better respond to the new face of terrorism. Is this a great idea or a misguided attempt at forecasting the future?