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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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Omada Health: A winning digital solution in chronic disease management

Posted on February 9, 2020 by lumos

Omada’s digital behavioral health solution is a winning formula combining smart devices, personalized coaching, and innovative integration into existing healthcare structures to offer an outcomes-based model that improves health and lower costs.

NAVER Webtoon: Winning through Content Crowdsourcing

Posted on February 9, 2020 by vertigo

NAVER Webtoon is a platform that led the revolutionary transition of Comics medium from print to digital in South Korea. It leveraged a crowdsourcing mechanism to develop quality content and creators.

Please Buy Our Paper, Anyone But Wall Streeters

Posted on February 9, 2020 by Jack Q Ma

When is the last time you read, or even came across, a copy of a local newspaper? Local journalism is dying in front of us, and Wall Street vultures are watching.

DataDog: underdog to cloud monitoring champion

Posted on February 9, 2020 by Paul-Emile Landrin

DataDog, a NYC company launched 10 years ago, is now one of the major player that offer tools for companies to monitor their cloud computing activities.

Garmin – Getting lost in the changing navigation maze

Posted on February 9, 2020 by Bastian P

A look back at the rise and fall of Garmin, formerly the world’s leading producer of automotive navigation systems.

Monzo: A digital offering that has traditional UK banks scrambling

Posted on February 9, 2020 by Colm Farrell

Monzo has positioned themselves as a digital-only alternative to traditional consumer banks. Their use of technology has allowed them to offer greater convenience, transparency and service – all at a lower cost. They’re winning, and they’re likely to continue doing so.

Starbucks: Winning on rewards, loyalty, and data

Posted on February 9, 2020 by Leah H

Starbucks Rewards Program generates customer loyalty, increased revenue, and data for the company to create meaningful 1:1 relationships and personalized marketing efforts.

Intuit: Embracing the “Innovator’s Dilemma”

Posted on February 9, 2020 by Reinaldo Fioravanti

Intuit is a digital winner as it found a way to fully embrace the innovator's dilemma, and has been successful in anticipating disruptions in its industry and organically responding to them.

SMT: winning by enhancing sports viewership & content with technology

Posted on February 8, 2020 by lill janglas

SMT has positioned themselves as media incumbents' solution in the race to keep up with technology for sports broadcasting applications. This strategy has made SMT a winner!

IKEA: Digitzing supply chains to win on customer experience

Posted on February 8, 2020 by Megan M

IKEA's investment in digital supply chain technology has improved operating efficiency of its furniture/food businesses as well as enhanced omni-channel customer experience.

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