Demand for beef is expected to increase as income levels rise and the global population grows to exceed 9bn by 2050. However, beef production is a key contributor to climate change, producing ~3 tonnes of CO2 equivalent emissions annually, polluting water resources, and encouraging deforestation. As the largest US fed beef packer, with beef accounting for 38% of the Company’s $37bn in sales for 2016, Tyson Foods should be focused on solutions to achieve its mission to “sustainably feed the world with the fastest growing portfolio of protein packed brands.”