Beauty in the Age of Individualism: Sephora’s Data-Driven Approach
Sephora harnesses user data to offer pinpointed product recommendations, offers, and loyalty incentives
shopping
RFID ENABLES INVENTORY ACCURACY AT MACY’S
E-commerce/m-commerce mean retails must embrace multichannel operation. Millennials get what they want, when they want it – delivered how and where they need it. How can RFID help Macy’s make the shift?
Macy’s: America’s Omnichannel Store
How a 158-year-old retailer is staying relevant in the digital age
Bras in a Digital World
"How do you convince a woman, halfway across the country, to be measured for a bra over the internet?"
The Beauty of CRM in a Digital Age
How cosmetics retailer Sephora is innovating in customer service and brand loyalty
Outsourcing Chores: Groceries On Demand
Exploring how digital delivery has made the grocery channel accessible to busy consumers who need to eat, and are willing to pay a premium for fresh food.
Gelson’s: The Super Market
Find out how this Los Angeles grocery favorite has been able to protect its turf from the likes of Whole Foods, Sprouts and Trader Joes.
Mercadona: An Undisputed Winner
Satisfying ‘The Boss’, or how to become the leading supermarket chain in Spain by focusing on your clients’ needs
Like to Know It: Monetizing personal shopping on Instagram
By leveraging existing talent and content, Like to Know It has generated millions of dollars in sales for themselves, bloggers, and retailers.
Instacart
By 2013 while one believed that digital on-demand startups ideas have been exhausted following the likes such as Uber, Freelance, Taskrabbit, Instacart unearthed another rather untapped errand, grocery shopping.