Digitization Challenge

November 18, 2016

Read The Full Prompt

Choose a company that provides an interesting example of how digital transformation has created opportunities or challenges for business and operating models. A business model defines how a business differentiates itself by creating and capturing value. An operating model defines how that business delivers on that promise. Describe how the organization is using digital technology to develop its business model and operating model, and describe and justify what additional steps you think the organization should consider implementing. Your example can describe a positive (e.g., a success story or best practice) or negative experience (e.g., a business failure).

Note: The post for this assignment should be 600–800 words, and must conclude with a word count such as “(778 words).” Posts should not exceed 800 words.

Submitted (926)

TV Everywhere? More like TV Nowhere.
Bad Hombre
Last modified on November 18, 2016 at 5:34 pm
NBCUniversal tried to "digitize" TV, and failed. But TV is still around. How did old school TV survive the digital revolution?
Bringing Digital Innovation to the Mountain
Caroline
Posted on November 18, 2016 at 5:05 pm
Vail Resorts has been a leader in integrating RFID technology with its business on the ski mountain.
Why VR could mean the end of Art museums
ocausse
Last modified on November 17, 2016 at 1:42 pm
Do you enjoy the experience surrounding the visit of a museum? Virtual Reality (VR) headsets are slowly emerging as a substitute to visiting art galleries, potentially threatening museums’ business model.
Ebook Wars: Amazon vs Publishers
FFF
Last modified on November 19, 2016 at 3:25 pm
How did the launch of the Kindle change Amazon's relationship with publishing companies, and why did the Kindle succeed where previous e-book readers failed?
Whoop There It Is – Is Wearable Technology the Next Frontier in the NBA?
Matt Duarte
Posted on November 18, 2016 at 2:22 pm
Can wearable technology help reverse the recent increase in injuries to NBA players?
ISA did IoT before it was cool!
SubodhChawla
Posted on November 18, 2016 at 5:41 pm
ISA has been driving digitalization and IoT for a few decades, but now its not innovating fast enough to keep up with the new digitalization technologies.
Doctor Watson will see you now
Pavithra
Posted on November 18, 2016 at 4:24 pm
Introduction Will your next x-ray be read by an algorithm? Will artificial intelligence replace radiologists? Merge Healthcare seems to think so. Technological advances in deep learning combined with the digitization of medical images has created one of the largest opportunities [...]
A Match Made in the Market: Using Tech to Improve College Graduate Hiring
Marcela
Last modified on November 18, 2016 at 6:00 pm
What if your dream job out of college was 300 miles away at a company that never recruited at your campus? Garrett Lord had the same problem. In 2013, he founded Handshake – a startup focused on empowering the intermediary, [...]
Novartis: Digital Transformation of Product Development and Patient Care
Dean
Posted on November 17, 2016 at 4:52 pm
Novartis is utilizing digital transformation to enhance drug discovery, to drive efficiency in the development lifecycle, and to improve patient quality of life.
Amazon: Revolutionizing The Shopping Experience Since 1995
IH
Posted on November 16, 2016 at 8:11 pm
There is no doubt that the internet has revolutionized a wide variety of industries, from the ability to communicate across the world for free to being able to order groceries from your couch, however few companies have had as wide [...]
Gett – Reinventing TV advertising
Vladislav Baskakov
Last modified on November 18, 2016 at 5:36 pm
According to the marketing rule of thumb an average customer should see an advertising at least 7 times before he makes a purchase decision. In addition to that, world’s biggest TV advertisers invest huge budgets in product sampling, as they [...]
Crowdsourcing Alpha: Can Quantopian Re-invent the Hedge Fund?
DSN
Posted on November 18, 2016 at 4:50 pm
FinTech startup bets big on the "wisdom of the crowds" in systematic investing
Changing paradigm of competition: Advent of Direct Banking in Korean Banking Industry
CP
Posted on November 17, 2016 at 7:08 pm
At 2011, Korea Development Bank, KDB, introduced new checking and savings product named KDBdirect. With high interest rate and convenience of visiting service, KDBdirect grew sharply and began to threaten major commercial banks in Korea.
“We are not dead yet!” – The Parable of the New York Times
Christin
Posted on November 13, 2016 at 10:22 pm
If used wisely and smart, the digital transformation does not necessarily mean the death for newspaper companies. The New York Times is a great example to show how a newspaper company can turn a threat into an opportunity and a [...]
Saving Generation Jobless through digitization
S
Last modified on November 18, 2016 at 5:10 pm
Are you young and looking for a job? Join the other 71 million youth unemployed in the world and trust that digital solutions will save the day.
‘Cashless Indian Economy’ – Money Demonetization to Mobile Digitization
NC
Posted on November 18, 2016 at 5:58 pm
India - traditionally a cash based economy - recently announced the biggest and most ambitious move to crack down black money and move towards digitization and cashless economy. While cards payments have struggled to scale up due to several reasons, [...]
Wells Fargo: Banking in the Digital Age
alex
Last modified on November 17, 2016 at 11:28 pm
  Retail banking today is largely viewed as one of the most traditional service industries. With significant investments in branch locations, ATMs, and customer service representatives, banks continue to struggle with high operating costs and disappointingly low customer experience levels. [...]
Under Armour: Not Just Clothes Anymore
AF
Posted on November 18, 2016 at 2:39 am
What used to be a performance athletic-wear company is now a data and analytics powerhouse.
Reinventing retail brands with “The Internet of Clothes”
jgilortiz
Posted on November 17, 2016 at 9:01 pm
Imagine having your own personal digital closet that lives in the cloud. Avery Dennison is taking a giant step forward by moving the “Internet of Things” to “The Internet of Clothes”.
Food for thought: Should you buy a smart refrigerator?
A Scuba Diver
Posted on November 14, 2016 at 9:22 pm
Samsung’s Family Hub Refrigerator comes with a steep price tag (~$6,000), but are there other hidden costs? What does a smart refrigerator really buy you?
Cisco and IoT, from hype to reality
Andres
Posted on November 18, 2016 at 4:59 pm
Cisco acquires Jasper Technologies for $1.4 billion in order to complete its IoT offering.
Technogym: helping you to get in shape for the summer
APF
Posted on November 16, 2016 at 9:04 pm
The world has changed since Arnold Schwarzenegger began weight training at the age of 15. Gym equipment companies, such as Technogym, are embracing digitalization to adapt new technologies into their machines, improve exercise performance and provide a cutting-edge experience to [...]
Industry Luminary
mdelaney
Posted on November 18, 2016 at 2:23 pm
The bright future of the lightbulb business…
How is Kroger Fending off the Attack of Grocery Delivery Companies?
Adam Jarmusz
Last modified on November 18, 2016 at 2:07 pm
Millennials are shopping less and less at grocery stores in favor of restaurants and the booming grocery delivery services. Despite this, Kroger, the largest grocer in the country by revenue, is thriving. Kroger leverages technology through data collection, online ordering [...]
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