Funding Rush Hour 4: Crowdfunding Non-Blockbuster Movie Sequels
Crowdfunding non-blockbuster movie sequels would reduce the cost and risk to studios and capture the willingness to pay of fans eager to see the sequel to a movie they already loved.
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Quora: Quality and profitability are still open questions
Quora has turned to the crowds to create a high-quality Q&A site, but maintaining quality and building profitability may remain challenging.
Not Quirky enough?
Quirky sought to use the crowd to generate product ideas that were implicitly in demand, and then produce those products. But it's hard to get something right on the first try.
Hype Machine: The Crowd-Sourced Music Blog
Founded in 2005, Hype Machine sources music through a hand-picked catalogue of music blogs from around the world.
Wisdom of Crowds for Rare Diseases: CrowdMed
A new startup, CrowdMed, seeks to bring the wisdom of crowds to the patient by helping to solve the world’s most difficult, rare, and complex chronic medical cases through online communication, collaboration, and brainstorming.
goFlow: Crowdsourcing surf reports
Surfing is considered by some as the ultimate extreme sport. Over 35 million people around the globe struggle to predict the tricky weather conditions to score the ride of their lives. This process is full of uncertainty and frustration as […]
Kraft’s Vegemite: the 2.0 time’s the charm?
It’s easy to blame the crowd when crowdsourcing fails but most of the time the underlying reason for failure is in the design of the project. Kraft’s Vegemite fiasco highlights the importance of thoughtful execution, especially when crowdsourcing the name for a consumer product.
Deliv still short of viable business model.
Deliv addressed many of the challenges of crowdshipping but will likely struggle proving its business model in the face of the tough economics of same-day delivery.
Moleskine created a “Molescheme” through failed crowdsourcing effort
In 2011 Moleskine needed to redesign it’s logo for its online platform, Moleskinery. Naturally, the company looked to harness the loyalty of its artistic and design-focused customer base by crowdsourcing the new logo design. Unfortunately, their failed crowdsourcing attempt created unforeseen backlash and public animosity amongst their loyal customer base.
Is HourlyNerd disrupting the consulting industry the way Uber changed the taxi world?
What started as a way for MBAs to make a little extra cash has evolved into an elite freelancing marketplace with over 10,000 consultants or “nerds” bidding on projects for the likes of GE, Microsoft, and Au Bon Pain, among others. HourlyNerd is disrupting the traditional consulting industry by providing businesses access to inexpensive but highly skilled labor.