Bumble: Monetizing Empowerment
A look at how bumble creates value while sticking to its mission of providing women more agency over their online dating experience.
mobile dating
Tinder romance algorithm: just keep swiping
Launched in 2012, Tinder has become one of the top dating apps thanks to it user friendly design, mobile-first approach, and matching algorithm
The League: Challenges of Scaling an Exclusive App
How can The League grow its user base while all the while maintaining its brand as an exclusive place to find like-minded people to date?
The “Harvard” of Dating Apps: The League
Is The League doing enough to sustain its global network? Does The League truly want us to find love? Or instead does it hope that we continue swiping left so that we stay on the platform and continue to grow their bottom line?