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Recycled circuit board over NYC

Using verifiable digital provenance to combat disinformation

It’s possible to put the burden of truth in the hands of readers — just provide them with a tamper-resistant edit history for each digital object in a news story.

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Impossible burgers won’t make men grow breasts (and other lies about your brand)

When seemingly ridiculous rumors become talking points, it’s time to focus on brand-building.

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Zippers

Private: Protecting a brand’s reputation in a tech-paced world

In our current world, the combination of scale, speed, money, power, and emotions have resulted in a very disruptive space for brands to need to respond to disinformation.

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Facts and fakes: how misinformation, disinformation, and hoaxes impact brands

To some, it only seems fair that social media platforms be held responsible when hoaxes, misinformation, and disinformation are spread about a brand.

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