Digitalization – Shake Shack’s Secret Sauce for Growth
Shake Shack is implementing digital technology throughout the supply chain to aid its rapid expansion. What will happen to the long lines in store and the quality of burgers?
Shake Shack is implementing digital technology throughout the supply chain to aid its rapid expansion. What will happen to the long lines in store and the quality of burgers?
Digitalization is exposing that fast-casual chains are becoming too slow. Will Shake Shack’s embrace of digitalization enable it to buck this trend, or are its plans for growth fried?
Enlightened hospitality > throughput time