Waze has tapped into the power of a community of drivers, crowdsourcing data to build the world's best digital maps and traffic navigation system.
Garmin, once the leader in GPS navigation, took its eye off digital integration and innovation once. Will it make the same mistake again, and if so can it survive a second time?
Garmin invented GPS powered navigation in 1989, however, the introduction of the smart phone allowed competitors to offer better nav products for cheaper. Can Garmin find a way to survive in this new world?