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Technology and Operations Management

Technology and Operations Management

MBA Student Perspectives

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blue bird

Blue Bird flies high as an omnichannel taxi company

Posted on November 17, 2016 by Jolynn

Most stories we hear in the transportation sector pit traditional incumbents (taxi companies) against digital newcomers (e.g. Uber). But can you imagine a world where the two parties collaborate and taxi companies embrace innovation? Welcome to Indonesia.

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