Digitization Challenge

November 18, 2016

Read The Full Prompt

Choose a company that provides an interesting example of how digital transformation has created opportunities or challenges for business and operating models. A business model defines how a business differentiates itself by creating and capturing value. An operating model defines how that business delivers on that promise. Describe how the organization is using digital technology to develop its business model and operating model, and describe and justify what additional steps you think the organization should consider implementing. Your example can describe a positive (e.g., a success story or best practice) or negative experience (e.g., a business failure).

Note: The post for this assignment should be 600–800 words, and must conclude with a word count such as “(778 words).” Posts should not exceed 800 words.

Submitted (926)

Profitization Through Supply Chain Digitization at H&M
xyz
Last modified on November 17, 2016 at 5:22 pm
H&M has leveraged the power of its digital supply chain to outpace competition.
Yellow Pages: Evolving to Survive Mass Extinction
Nancy
Posted on November 18, 2016 at 4:41 pm
The internet and search engines have made printed business and personal directories obsolete. How can Yellow Pages evolve to continue to create value for agents in its value chain?
A Monk in Your Pocket: The Digitization of Mindfulness
Sarah Schewe
Posted on November 18, 2016 at 4:56 pm
As I emerge from the basement of Aldrich, my cell phone finds service and chirps to life. Three new text messages (hi mom!), eight emails, multiple calendar reminders, a software update, two Slack notifications, my weight tracker telling me to [...]
What’s a Rolodex, Grandpa?
Austin
Last modified on November 18, 2016 at 4:40 pm
Salesforce.com has disrupted the marketing industry by digitizing customer relationship management functions for small and medium sized business. And in doing so, grown to a $6.5B business, with 67% CAGR since 2001.
Starbucks: A Technology Pioneer
SBUX
Last modified on November 18, 2016 at 5:40 pm
Since 1971, Starbucks has been serving customers high-quality coffee with personalized service offered in an upscale yet inviting store atmosphere. During that time, the company has adjusted to changes in consumer lifestyles and behavior by offering single-serve coffee for home [...]
Activision Blizzard: It’s a New Era of Interactive Entertainment
Chris
Last modified on November 19, 2016 at 7:26 pm
One video game company is riding the wave of digital transformation to introduce its long-adored franchises to new audiences around the world.
Digital Disruption in the Mining Industry. Will innovation save declining productivity?
JakubF
Posted on November 18, 2016 at 2:52 pm
Mining productivity has been declining by 3.5% annually since 2010, reaching 30-year low. Will digitali solutions help change the industry future? Is the Polish biggest mining company a trendsetter or rather just a follower of global copetitors' strategy?
Omada: preventing diabetes through digital therapeutics
Edmundo
Posted on November 20, 2016 at 9:54 am
Omada tackles diabetes through a digital therapeutics program that helps patients to change their habits
RFID Technology: Key to Success for La Tavola
NS
Last modified on November 20, 2016 at 8:27 am
La Tavola Fine Linen Rental has become a leading provider of scale, and RFID technology has played a major role in its success.
Big data analytics, a powerful force for good or evil?
Dcarpenter
Posted on November 18, 2016 at 4:39 pm
With an ever-increasing amount of data generated by the internet of things, the most interesting questions about the digital transformation involve how we will use this data, and will it ultimately be used for good or evil?
Grocery Delivery: 2nd Time’s the Charm? Instacart vs. Webvan
Brian Yeh
Posted on November 17, 2016 at 5:20 pm
Can the second iteration of the digitalization of the grocery find a different outcome in the form of Instacart?
Conquer Disney World with a Flick of Your Wrist
Lynn Xie
Last modified on November 18, 2016 at 1:57 pm
Disney's Magical Wristband is Revolutionizing the Theme Park Experience
The New York Times’ Digital Journey
Laura Barnes
Posted on November 18, 2016 at 5:57 pm
How can The New York Times continue to fulfill its mission and customer promise when there are so many competing and free online news sources?
Domino’s Pizza: A Quick Service Restaurant Chain or a Tech Company?
kh_123
Last modified on November 18, 2016 at 6:46 pm
How has Domino’s Pizza, the world’s second largest pizza restaurant chain, evolved over the last decade to adapt to the rapid digital transformation in the quick service restaurant industry?
Bringing Tech to the Zoo: The Digital Transformation of Zoo Atlanta
Alucido
Last modified on November 18, 2016 at 6:03 pm
Panda cams, reptile interactive displays, and orangutan iPads -- oh my! While Zoo Atlanta is certainly using technology to improve its value proposition for its human and animal “customers”, is the zoo taking full advantage of operational digital transformations?
SimpliSafe- Home Security Solutions in a Digital World
AJ
Posted on November 15, 2016 at 11:52 pm
The digital transformation gave rise to SimpliSafe, a startup in the home security space targeting renters. As has happened to many Internet of Things companies, the very technology that gave birth to SimpliSafe is now threatening its existence.
Can Ford truly transform itself from a car manufacturer into a smart mobility company?
OO
Posted on November 18, 2016 at 2:07 pm
Given the high level of disruption in the automobile manufacturing industry, Ford has decided to transform itself into a smart mobility company. However, it is not clear if this transformation is the best move forward strategy for Ford.
Memorial Sloan Kettering – a digital affair with cancer care
BenH
Posted on November 18, 2016 at 1:05 am
Physicians (and patients) are more sophisticated and connected than ever before. But how can hospitals effectively harness this wealth of health data to deliver better care?
“The Artificial Pancreas:” Medtronic and the Digital Transformation
Mike
Last modified on November 18, 2016 at 5:29 pm
Long the dream of patients with Type-1 Diabetes Mellitus and medical device companies worldwide, Medtronic has taken the closest step yet to creating an "artificial pancreas"
Hi. Meet Alexa.
Roanna
Posted on November 17, 2016 at 3:51 pm
Meet Alexa, the voice service behind Amazon's latest Internet of Things product, the Echo. Think smart speaker / personal assistant.
Iron Mountain looks for new ways to “Shred it”
pmc3
Posted on November 18, 2016 at 3:52 pm
How Iron Mountain is navigating a world that is shifting away from paper
Streetline – Leading the way for ‘Smart Parking’
SD
Posted on November 17, 2016 at 1:24 pm
Transforming parking through Internet of things to better your time, money, (smart) city and climate change...
Quantopian: the innovation funnel meets hedge funds
Keith Chu
Last modified on November 18, 2016 at 2:55 pm
Boston-based fintech company Quantopian lets users test and create equity trading strategies, and deploys capital against crowd-sourced algorithms.
AccorHotels: Battling against Online Travel Agents
Piriya Thepkanjana
Last modified on November 18, 2016 at 5:59 pm
“There are many new participants in the value chain and every one of them is trying to eat some of the cake” --- Sebastien Bazin, CEO of Accor Hotels (2)
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