As we see other business trying to actively participate in Healthcare delivery, health systems have struggled in coming up with predetermined prices for customers.
In the age of “High Deductible Insurance Plans” (HDP), we need to determine what it costs to deliver care and then post our prices for the public to know. In some instances, we may not be the cheapest provider in the market, so we have to differentiate by creating and communicating value in what we offer. Health systems can entice their patients by offering one-stop-shop and one medical record but when it comes to pricing we need to be able to communicate ahead of time and at the same time making the experience an easy one.
I am looking for solutions and also if anyone is working on this. I know insurance companies are gathering data and sharing with their customers but we need to make a case by exposing our own prices with a value-added proposition.