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Digital Innovation and Transformation

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Groupon

How Groupon failed Ali Wong, but Netflix saved her

Posted on March 22, 2020 by GDC

The comedian Ali Wong is an example of the damage Groupon can have as a platform to the business of start-up entertainment, but also shows the marketing prowess of Netflix in this respect.

So Long, Groupon!

Posted on February 2, 2017 by Bonnie Cao

Groupon: How Has Once a Wall Street Tech Darling Failed?

Groupon – Will Weak Network Effects Be Its Downfall?

Posted on October 4, 2015 by HF

Groupon is a multi-sided platform without the means of leveraging its network effects for market dominance, which in the end could kill their business.

The rise and demise of Groupon: the importance of satisfying both sides of a two-sided network

Posted on October 4, 2015 by ilny

80% of Groupon’s market value evaporates after it fails to satisfy one side of the two-sided network on which its business model relies

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