Sephora – Blurring the line between Digital and Physical
The beauty pioneer that reinvented itself and the industry through technology
DigitalTransformation
Burberry (1856 est.) -164 years old or phoenix in the digital world?
When even iPhones did not exist – is when Burberry started thinking of Digital Transformation. The journey that this 100+ years old company took is inspiring and tells us what a winner looks like in this world of Digital Darwinism.
Brewing a Successful Future at Nespresso?
As competitors continued to chip away at its market share, Nespresso has been spending heavily on marketing and R&D to stay ahead, two areas in which the company is known to excel. Furthermore, Nespresso, and Nestle overall, have been increasingly looking for ways to innovate and digitalize the company.
OLX: the unicorn the Tech World hoped for… or just another fantasy?
OLX, the world’s leading classifieds platform, missed the opportunity to go through the right Digital Transformation in a timely manner… Will they still be able to succeed?