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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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crowd-sourcing challenges

Quirky: A Failed Attempt at Crowdsourcing Inventions

Posted on March 13, 2017 by NP

Quirky was a brilliant idea. Why not crowd-source product ideas. Vote on the best ones. And only bring the ones people want to life. Seems foolproof right? Maybe not so much…

Using the wisdom of the crowd to diagnose medical mysteries

Posted on October 31, 2015 by Marissa Henry

CrowdMed aims to help those who suspect they have a rare disease, perhaps were misdiagnosed, or simply want a second opinion provide the story of their health problem to a community of experts.

Betabrand: Because the Market Demands Bicycle Suits

Posted on October 30, 2015 by Chippydip

Yoga pants that double as dress pants? Reflective blazers for biking to work? “Executive” hoodies with pinstripes and cuffs, or “Academic” hoodies with tweed and elbow patches? “Sock Insurance” in case the laundry eats one of yours? If the market demands…

Street Bump: Crowdsourcing Better Streets, but Many Roadblocks Remain

Posted on October 30, 2015 by CEA

Boston’s Street Bump is an interesting effort at leveraging the collective intelligence of the crowd to improve road conditions but still faces many challenges in creating measurable value for and incentivizing users.

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