As companies struggle to catch up to Playstation, Oculus, and HTC, could a unicorn platform that can read your mind quietly overtake them all?
With innovative technology and high engagement rates, GoPro has the potential to bring tools for virtual reality creation to the broader consumer market.
Untiy 3D is accelerating the pace of VR game development by leveraging its installed user base of 2D game developers
Consumers don’t like to pay. But they don’t like banners either. Vetebrae allows developers to monetize their content by seamlessly integrating Vertebrae's pioneering Virtual Reality ad units and analytics into interactive VR experiences and 360° videos.
ABOUT WHOOP (yes, you have to capitalize it every single time) is a Boston-based start-up that produces wearables to track, record, and analyze one’s heart rate, heart rate variability (HRV), skin conductivity (touch), ambient temperature, and accelerometry (motion). The device […]
Orbital Insight: data is the new oil, literarily.
Nike+ – how Nike used connected sports offerings to enhance the Nike Inc brand
How a startup is challenging the wearable fitness market through science and data
John Hancock introduces a program called Vitality, which rewards consumers for healthy behavior based on data collected by Fitbit.
In 2014, Disney rolled out the MyMagic+ trip planning and guest-experience enhancing program for its Disney World theme parks in Orlando. At the heart of MyMagic+ were MagicBands (see picture below), wearable wristbands with RFID chips that could store guests’ […]