Sleigh bells ring, are you listening… Every holiday season, millions of avid skiers and snowboarders eagerly await the start of their favorite winter pastime. As ski resorts prepare for opening weekend, the anticipation for the thrill of laying the first […]
Vail Resort’s challenges and strategy on reacting to the decreasing snowfall in ski areas due to climate change.
As the ski industry feels the burn of climate change, one company finds shelter in M&A.
Vail has expanded geographically and promoted summer activities to contend with lower snowfall. But is diversification enough long term?
How Vail Resorts Plans to Weather the Storm of Climate Change through Diversification and Expansion
Vail Resorts (“Vail”) is one of the largest mountain resort companies in the world. In the locations where Vail operates, snow is currency and climate change is expected to contribute to warmer winters, reduced snowfall, and shorter snow seasons [1]. Given the sustainability of mountain resorts such as Vail is largely dependent on consistent snowfall each winter, does this spell the end of enjoying snow sports as we know it?
Vail Resorts faces incredible challenges not of their own making. What responsibility should the Company assume in the fight against climate change?
Climate change is destabalizing the winter sports industry. In order for ski resorts to survive, they must learn to adapt
Vail Resorts’ operating model helps it to deliver the Experience of a LifetimeTM
Vail Resorts provides a resort experience that relies on it's multidimensional operating model to add value for customers past just skiing or snowboarding.
