Adidas Speedfactory: Disrupting The Sneaker Manufacturing Process
Adidas is leveraging futuristic automation and additive manufacturing to lead the pack in fast footwear
speedfactories
Adidas’ Manufacturing 4.0: An opportunity to adjust to more restrictive trade agreements?
Adidas’ new bets on localization, automation, and customization not only provide competitive advantage in the sportswear industry but may also help the company build resilience to more restrictive trade agreements.