You Can’t Ski Without Snow
Snow sports are feeling the heat
Snow sports are feeling the heat
Will climate change melt Intrawest's snowy ambitions?
The impact of climate change is well-documented: temperatures are rising, droughts are becoming longer, and winter is getting shorter and shorter. For snow-sport enthusiasts, this begets the inevitable question: Is skiing a dying sport? Can Ski Mountains survive shorter winters? Vail Resorts is betting they can.
As temperatures rise, Vail Resorts is starting to feel the heat. What should Vail do to ensure success in the face of global warming?
Climate change is destabalizing the winter sports industry. In order for ski resorts to survive, they must learn to adapt