Digitizing the Grocery Store
How brick-and-mortar grocery stores are up-ing their game to compete with online grocery options
How brick-and-mortar grocery stores are up-ing their game to compete with online grocery options
Traditional, widely distributed grocery store chains are learning to deal with the threat of fast, cheap, convenient e-grocers.
Millennials are shopping less and less at grocery stores in favor of restaurants and the booming grocery delivery services. Despite this, Kroger, the largest grocer in the country by revenue, is thriving. Kroger leverages technology through data collection, online ordering platforms, "smart shelves", and speedy checkout. But is that enough?
Whole Foods needs to step into the digital age, it will have a tremendous impact on their business.
Webvan, an online grocery, employed technological breakthroughs in its distribution system but blundered through key strategic and operational decisions, which led to a complete collapse of the company in just 5 years.