When it comes to food, customers want more customization and more variety and we want it faster than ever before. Faced with declining sales and industry headwinds, can McDonalds use data and digital innovation to drive customer value?
McDonald's is running to grab the last wagon of the digital train and is focusing on innovation in and out of store. The aim is to revamp the stagnant brand and, thus, to increase the number of customers visiting an the average customer spending.
McDonald’s has been implementing sustainability measures to prevent global climate change but this company also needs to focus specifically on the serious ramifications climate change will have on its own supply chain
McDonald's impact on the environment, and what it must do to adapt.
As global temperatures rise and rainfall patterns shift, the coffee industry and its growers are left scrambling for solutions to a supply crisis that has hit suppliers, retailers and consumers where it hurts most – in the pocketbook.
Can McDonald's France deliver on their commitment to reduce their Greenhouses Gases emissions by 2020 without compromising their state-of-the-art logistical operations ? Could this effort to reduce their carbon footprint actually be an opportunity to run better operations ?
My sister – once a ravenous carnivore – stopped eating beef last year. Why? She wanted to fight climate change. Businesses like JBS, the world’s largest beef producer with $45B in sales, must continue to adapt its policies and strategic initiatives in response to the link between beef production and climate change.
