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Technology and Operations Management

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Kraft Heinz

How Artificial Intelligence is helping Kraft Heinz to squeeze tomatoes, but not its profitability

Posted on November 10, 2018 by Rebeca Dauscha

The growth of private labels in the US and the rise of uncountable food start-ups are threating the status quo of the food industry. Traditional companies are under pressure to cut costs and to innovate faster. Kraft Heinz is relying on Artificial Intelligence to solve this puzzle by using the technology to improve processes and product development.

Kraft Heinz: Zero-Based-Budgeting its way into the hearts of consumers?

Posted on December 7, 2015 by JC

Big Food is falling out of favor, but is 3G's aggressive cost slashing model the way to redeem this CPG giant?

Kraft Heinz: Why ketchup makes macaroni & cheese better

Posted on December 7, 2015 by David W

An inside look at the mega-merger that is transforming the CPG industry

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