The jeans made by Levi Strauss & Co. are known for their high quality and durability. However, they are facing a major threat from an unlikely opponent, climate change. Can Levi’s protect their prized product from this threat?
A pair of jeans – from its days as a cotton seed to its drop-off at Goodwill – can use nearly 3,800 liters of water. Can the Levi Strauss Water<Less process help reduce this consumption?