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Eastman Kodak

Did Kodak Ignore the Digital Revolution?

Posted on November 15, 2016 by Brian

Hopefully you don’t pick a company that I know something about – Paraphrasing Professor Shih, former Senior Vice President at Eastman Kodak Company

Eastman Kodak: From Market Leader to Bankruptcy

Posted on December 7, 2015 by AFZ

How did Eastman Kodak plummet from being the fourth most valuable brand in the U.S. with $15 billion of revenue in 1996 to bankruptcy by 2012?

Technology and Operations Management

MBA Student Perspectives

Eastman Kodak

Did Kodak Ignore the Digital Revolution?

Eastman Kodak: From Market Leader to Bankruptcy