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MerblesKeberbles
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Do you feel that the investment in R&D is justified given that paper products make up 93% of Moleskine’s sales, and it is, as you say, an example of decommoditization (which is really just an exercise in creative positioning of an established product)? Is this an attempt to diversify more into digital and away from the massive margins they’re currently enjoying in the paper products line, just in case the winds of the cultural zeitgeist begin to shift over how reasonable it is to buy a $23 notebook?
As the first company to really nail the MMO concept, Blizzard was able to apply one of their established franchises (Warcraft) to their (at the time) unique and fresh take on the MMO genre. However, a big criticism of Blizzard has been its over-reliance on WoW revenues after so many profitable years, given that gamers have begun to grow weary of MMOs in general.
Do you worry that their real competitive advantage in the last decade was being first to market with a modern MMO? Do you think that they’re too late to the game with HotS, given the number of other popular games in the MOBA space? Do you think Hearthstone can be the profit engine that WoW once was (since admittedly, there are very few, if any major competitors in the online card game space right now?
Forgot to cite my sources:
1) https://www.reddit.com/about/
2) http://www.alexa.com/topsites