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Meg
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This is super interesting! I have had the unpleasant experience of flying Spirit, but had never thought about it from a business perspective. I had no idea they were so well-run and effective. I wonder if they will be able to sustain this model or if they will give in to customer demand and start improving the customer experience and add costs (similar to what happened to Southwest). Also, curious how many times a customer can fly Spirit and have their weekend trip canceled or shortened by a day before they start losing them (for me it was 3)?
I loved reading about how the business not only promotes healthy eating, but also treats its employees and suppliers well. I also think the fact that customers are okay with the menu changing seasonally will help keep costs low in the future and lessens the impact on the environment. My only questions center around the depth of their supplier base – as other companies are shifting to this model and big retailers follow the “localization” trend, will they struggle to retain these farmers at current prices? Will this supply get tight and prices go up, hurting their operating model?