An analysis of a controversial pharmaceutical company’s business and operating model
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Jason
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Great article! Looks like there is a lot of alignment between the business plan and operating model. I think one of the keys to promoting adoption in digital health is gamification, especially as younger generations that grew up with games grow older and need more healthcare.
Great post! Looks like BioRx clearly creates value for patients with their investment in human capital. I’m interested in seeing whether they’ll be able to capitalize on the big opportunities in digital health with their investments in innovation programs.