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CPerlman
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Thanks for your post. I also wonder how the advent of ecommerce has impacted Sears, which seems like such a traditional company. This decentralized system does not seem to work in a world where online shopping is becoming more and more important.
Thanks for your post. One challenge I see for TOMS moving forward is how do they move away from being a one product fashion trend to a stable brand in a competitive industry. I also wonder if they will be able to continue solely banking on their philanthropic mission in marketing their product to consumers. As you mention they are now moving on from shoes to other fashion accessories, and I wonder if they can still maintain their margins if they add on traditional marketing levers to their promotional strategy.