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Matt Tufano
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I agree with Kamal, Jamie, Korn, and Berten on privacy concerns! Even if it was designed with good intentions, collecting sleep data (or really, any biometrics) is creepy. What if companies focus benefits on subsidy/access to services like Calm/Headspace, nutrition apps/programs, and fitness programs (such as discounts on Peleton-type classes, fitbits)? Instead of tracking biometrics, you could track app participation and usage at the aggregate level. As “people analysts,” we could evaluate participation and engagement in these benefits with sentiment, engagement, and other outcomes at work but without collecting sensitive information. It also empowers people to take action without feeling watched.
Confirmation bias: easy to identify, difficult to overcome! (I speak from experience). Laura, I think you’re on to something that we could take from LPA and apply to the future. If we’re involved in people analytics work (or really, any data-driven work), we could ask the question “what do we know to be true, and HOW do we know that?” Going through those discussions and surfacing assumptions could be a great first step to overcome bias. I think data transparency helps here, too: the more people can see the data and follow the analysis, the more likely we are to gather cool ideas and challenge any prevailing/confirmed views. It puts more onus on us as analytically-minded leaders to teach and lead through the data. If we hear signals of narrative bias (“the data should show…”, “this is how it’s always done…”, or “we know the answer already…”), we can respond with this trick: If we truly know the answer, why are we even asking the question and wasting everyone’s time??