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Digital Innovation and Transformation

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UX

The Guggenheim Museum: Tracking Visitor Movements to Deliver a Better Museum Experience

Posted on November 22, 2015 by SDS

The Guggenheim is leading the trend of museums introducing technology to create a better visitor experience by installing beacons that track how quickly visitors move through a museum and what works are most popular.

Alexa, Amazon and the Beauty of a Platform that Makes No Money

Posted on October 4, 2015 by Rob C.

Amazon, Apple, Google, Microsoft are battling it out for dominance of voice as the next UX and for creating a truly intelligent personal assistant. Each has taken a difference approach, which will determine the strength of the network effects at play and ultimately, the success of their products and platforms.

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