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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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Product Development

Julep: Going After Big Beauty With Crowdsourced Products

Posted on March 21, 2017 by CPerlman

Julep is taping into the social nature of the beauty market to crowdsource new product design so consumers have the products they want to buy in a much faster timeline than traditional big beauty brands.

Poshly: Helping beauty brands understand their consumers

Posted on November 22, 2015 by PD

Poshly allows beauty brands to access consumers' personal information on beauty habits and tastes

The Quirky-ness of Crowds

Posted on November 1, 2015 by Patrick

The danger of handing your business over to a crowd that you can't control.

Pandering to Beauty Junkies

Posted on October 31, 2015 by Atima Lui

How Julep uses its IdeaLab Crowd in Product Innovation

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