The HBS Digital Initiative reshapes digital to create a world where technology advances and serves humanity. The DI manages this forum to highlight perspectives from the HBS student community.

Want to learn more about technology and organizations? digital.hbs.edu

luxury

Sort by

Filter By

Burberry (1856 est.) -164 years old or phoenix in the digital world?

Posted on February 11, 2020 by Sneha Biswas

When even iPhones did not exist – is when Burberry started thinking of Digital Transformation. The journey that this 100+ years old company took is inspiring and tells us what a winner looks like in this world of Digital Darwinism.

Highsnobiety: Writing the Digital Fashion Content Playbook, from the Street to the Runway

Posted on February 10, 2020 by hbs51369394

From personal passion blog to street style and digital media authority, Highsnobiety created a one stop shop for 18-24 year old affluent, style-seeking males and built a B2B brand services business to show everyone else how to do it.

Digital Innovation and Transformation

MBA Student Perspectives

luxury

Highsnobiety: Writing the Digital Fashion Content Playbook, from the Street to the Runway