Despegar: from tech darling to struggling business
What are the main competitive advantages Despegar has in its favor to fight competition in a market where differentiation seems to be hard.
Hotel
HotelTonight – a Marketplace for the Spontaneous Traveler
Can HotelTonight – a pioneer in last-minute booking – sustain high risks of multi-homing and the fierce competition from OTA's and grow its platform beyond the spontaneous travel market?
How traditional business leverage data analytics: Starwood Hotel
Data analytics in hotel industry
Caesars Palace “Winner Winner Chicken Dinner”
Caesars Palace collects and analyzes data on its customers' gambling behaviors in order to keep them next to the BlackJack table.