Yelp – discovery engine for local businesses
How adding value to both sides and using network effects to their advantage, Yelp has become the go-to-place to discover local businesses. But is that sustainable?
Discovery
Yelp is Failing its Customers – Rating Systems and the Challenge of Discovery
Yelp ratings cluster almost entirely between 3.5-4.5 stars and tend to slow down the discovery process. This leaves the door open for more user-friendly alternatives and new curated services.