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Digital Innovation and Transformation

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digital-first

Sephora: A Technology Foundation That’s More Than Skin Deep, and a Digital Success Story That’s More Than Meets the Eye

Posted on February 11, 2020 by iBot

Sephora is leading the digital-first revolution in the beauty industry. Is digital a strong foundation, or will the company follow the rest of a retail industry and blush in the face of online pure-plays and Amazon?

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