Skip to content
Logo.
The HBS Digital Initiative reshapes digital to create a world where technology advances and serves humanity. The DI manages this forum to highlight perspectives from the HBS student community.
Want to learn more about technology and organizations? digital.hbs.edu
Close and dismiss. Expand.
Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

  • Course
  • Assignments
Search for:
  • Log In
  • Log In

    Lost your password?

coupons

Target: You Can’t Hide That Baby Bump From Us

Posted on April 9, 2018 by ME

Target knows more about you than your closest friends and family. Beware the all-seeing, all-knowing Bullseye.

Using Mobile Data to Increase Foot Traffic in Retail

Posted on November 22, 2015 by Cal K

How Gongcha has utilized mobile coupons and the real time data it collects to increase foot traffic to their stores

How Ibotta Is Changing the Coupon Game

Posted on November 17, 2015 by Tikola Nesla

Brand engagement and data analytics are just two of the ways that Ibotta is modernizing coupons.

    A project of:
    At:
    • Course
    • Assignments
    • Terms and Conditions / Privacy Policy
    • Contact Us
    • Community Guidelines