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The HBS Digital Initiative reshapes digital to create a world where technology advances and serves humanity. The DI manages this forum to highlight perspectives from the HBS student community.
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Digital Innovation and Transformation

Digital Innovation and Transformation

MBA Student Perspectives

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Nike: Just do it. Differently!

Posted on April 30, 2020 by Reinaldo Fioravanti

Nike is responding to the COVID-19 by leveraging its digital resources to connect athletes with customers, strengthening its digital ecosystem and boosting online sales.

GLOSSIER: A Direct-to-Consumer Beauty Disruptor

Posted on February 1, 2018 by CW

How digital winner Glossier rose to cult status by using social media and digital content creation to establish a beauty community platform.

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